On December 30, Sina Home " 2016 CEO Innovation Summit of China Home Furnishing" was held in Sheraton, Daning, Shanghai. Many key players in the home furnishing industry jointly attended the event, reviewed the highlights and excitement of the home furnishing industry in 2015, looked forward to the development trend of the industry in the future, and talked about breakthroughs and innovations in the new year. As an innovative pioneer in the wallpaper industry, Suwalper Wallpaper was invited to attend the summit and won the "Best Design Fashion Award in 2015" of Sina Home.

If you want to find a key word for 2015, it must be "change", especially for the home furnishing industry. It is the common aspiration of every industry elite attending this summit to seek differences in change, create new things in difference, and develop in new things. At this time, everyone gathered to talk about new changes, not only for the development of the industry, but also because of the harsh environment.

2015 is not a good year for the home furnishing industry. The global economic recovery is weak, China's economy has entered the transition period, and the real estate industry, as a barometer of the domestic economy, is still in the downturn. The home building materials industry is located in the downstream of the real estate industry chain, and has also been affected by the associated impact. For many practitioners, facing the headwind in the cold winter is a challenge to the wisdom and courage of business operators.

As an evergreen tree in the domestic wallpaper industry, Suwalper has always looked forward to the trend of The Times during its 32 years of enterprise development. From the investment and establishment of a factory in Shanghai in the 1990s to the pioneer of O2O model in the wallpaper industry, Suwalper has always been fearless of challenges and innovative. If we say that crossing the Straits and settling down in Shanghai has achieved the development and growth of Suwalper, then the testing of O2O has brought Suwalper closer to consumers, understood customers' needs and aesthetic preferences closely, combined with Suwalper’ s solid aesthetic quality and fashion sense, and worked with many designers to create a perfect home for customers.

This award is the public affirmation of Suwalper and the encouragement of Suwalper’ s efforts to innovate. The majority of Suwalper people will continue to adhere to the brand concept of "exclusive wall art, era aesthetics", and continue to bring better quality, more fashionable design, and more considerate service wallpaper products to the public.